PORTFOLIO
PORTFOLIO
siewinrow@gmail.com
I’m Sierra, a social media strategist rooted in Brooklyn, weaving creativity with strategy to tell stories that matter.
This portfolio is a look at my path—a collection of work that’s driven by purpose, attention to detail, and a commitment to leaving an impact with every project..
SIERRA WINROW
SOCIAL MEDIA STRATEGIST
Select Strategies
Seamless Creativity: WeTransfer in Action
Shoutouts
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Sierra is my go to TikTok expert. Full stop. She deftly navigates the ever-changing landscape of the world's most entertaining channel. She has a great head for trends , but don't we all. What sets her apart is her ability to translate those trends for interested brands, and to do it in a way that is brand-safe, while considering all the shifting restraints for algorithm-based content. I could go on about other platforms...she has those on lock too, but then I would start rambling. Sierra gets social on a deep level. Work with her. You'll be glad you did.
Ryan Warnberg, Head of Social at Team Epiphany
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I had the pleasure of working with Sierra at Nautica as my direct report on the Marketing team. Sierra is a wise, highly committed digital marketer with a quest for knowledge who never shies away from the unknown. She is an inquisitive self-starter who tackles challenges head-on, determined to get to the bottom of any issue. Sierra’s insights and perspective to both Nautica and our team were invaluable. Sierra’s positive attitude and continuous drive to learn and adapt to the ever-changing online marketing space make her an asset to any organization. I am excited to continue to watch Sierra grow her successes within her career path.
Jenna Williams, Manager at NAUTICA
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Sierra is a skilled social media strategist who made a real difference at Team Epiphany. She led digital initiatives that resonated with audiences and aligned with the team’s goals, always bringing a creative and thoughtful approach to her work. Her ability to connect with influencers and elevate brand presence has been inspiring, and her contributions have left a lasting impression on the industry.
Elaine Lee, Associate Director at Team Epiphany